Starburst

Grey Worldwide was close to losing the multi-million dollar Starburst account, it all hinged on giving the client an icon. Grey’s branding and design arm had been working for months on numerous designs, none of which the client liked. Knowing that I had a design background, I was asked to have a crack at it. Who’d have thought something so simple could save the day. The icon was used on packs and in commercials.